What is SEM & Paid Search Marketing? 8/10

16 May

What is SEM & Paid Search Marketing? 8/10

A comprehensive resource page that offers both simple definitions and a great list of resources to all sorts of sub categories. Search Engine Land adopts the theory that SEM refers solely to paid search, and thus this is a very useful SEM resource covering conversion, analytics – and offers a link to their How To PPC column.

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