An Introduction To Inbound Marketing Analytics 10/10 –

18 Jun

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An Introduction To Inbound Marketing Analytics 10/10 –

I love how this ebook – by yes HubSpot again – the first few pages to stressing that absolutely everything in marketing needs to be measured. And then goes into a simple ‘Definition’ of a metric  and then follows with ‘how to use’. Simple and effective how to metrics I’ll definitely come back to. But because it’s essentially simple – doesn’t mean it isn’t thorough. 61 comprehensive pages of Analytical processes

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