Tag Archives: Tools

Best Web Analytics 2.0 Tools: Quantitative, Qualitative, Life Saving! 10/10

18 Jun

Web Analytics 2.0

Best Web Analytics 2.0 Tools: Quantitative, Qualitative, Life Saving! 10/10

Avinash delves into his concept of ‘Multiplicity’ in terms of tools – as in having a toolbox full of tools used for specific purposes and stresses that there really is no be all and end all single tool to use. I hate to rate everything he writes a 10/10 but I just have to. I’ll keep coming back to this to retrain my brain that metrics aren’t scary – just¬† break it down this way and use your head and these tools and you’ll be fine. Particularly liked his comments about ACE (Adwords Campaign Experimnts Videos and Guides) and I plan to look into that more.

11 Best Web Analytics Tools 8/10

18 Jun

11 Best Web Analytics Tools 8/10

An article by Lou Dubois of Inc.com Рbased on the work of guru Avinash Kaushik, which  looks at 11 of the best web analytics tools Рbut also suggests that to be successful, you need to learn to use multiple tools for different reason Рand understand what they measure and why.

Google Analytics, Yahoo Web Analytics, Crazy Egg, Compete, Google Website Optimizer, Optimizely, Kissinsights, ClickTale, Facebook Insights and Twitalyzer are discussed

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